Privacy Policy

Jo Davis Racing Consultancy
Effective Date: 14/07/2026

1. Who We Are

Jo Davis Racing Consultancy is committed to protecting your privacy and handling your personal information responsibly.

If you have any questions about this Privacy Policy or how your data is used, please contact:

Jo Davis Racing Consultancy

Email: jo@jodavisracing.com

Website: www.jodavisracing.com

2. Information We Collect

When you book a consultation or use our services, we may collect:

Your name
Email address
Telephone number
Billing information
Details provided on your booking form
Videos, photographs or documents you upload for review
Notes made during or after consultations
Communications between you and Jo Davis Racing Consultancy
Technical information such as your IP address, browser type and website usage through cookies and analytics.

3. How We Use Your Information

We use your information to:

Arrange and provide online consultations.
Review riding videos and other material you choose to submit.
Respond to enquiries.
Process payments.
Maintain appointment records.
Improve our services.
Meet legal and accounting obligations.
Contact you regarding your booking or follow-up information where appropriate.

We will only collect information that is necessary to provide our services.

4. Lawful Basis for Processing

Under UK data protection law, we process your personal information because:

It is necessary to perform the contract between us.
We have legitimate business interests in running and improving our services.
We have legal obligations, including accounting and tax requirements.
Where required, we rely on your consent (for example, certain marketing communications).

5. Payment Information

Payments are processed securely by Stripe.

Jo Davis Racing Consultancy does not store your full payment card details.

6. Video Uploads

You may choose to upload riding videos, photographs or other documents for review.

These materials are used solely for providing your consultation and professional feedback.

Your uploaded files will not be shared with third parties without your permission unless required by law.

Videos and supporting documents will only be retained for as long as reasonably necessary to provide the service or meet legal obligations, after which they will be securely deleted.

7. Sharing Your Information

We do not sell your personal information.

We may share information with trusted service providers where necessary, including:

Wix (website and booking platform)
Stripe (payment processing)
Video conferencing providers (such as Zoom or Google Meet)
Professional advisers, accountants or insurers where required
Legal or regulatory authorities if required by law.

All service providers are expected to protect your information appropriately.

8. Data Security

We take appropriate technical and organisational measures to protect your personal information.

These include:

Secure password management
Two-factor authentication where available
Secure cloud-based systems
Encrypted website connections (HTTPS)
Regular software updates
Restricted access to personal information

While no online system can ever be completely secure, we take reasonable steps to safeguard your data.

9. How Long We Keep Your Information

We keep personal information only for as long as necessary.

Typically:

Consultation records may be retained for up to 7 years for business and legal purposes.
Uploaded videos and supporting documents will normally be deleted once they are no longer required for providing the service unless you request otherwise or the law requires longer retention.
Financial records are retained in accordance with UK tax legislation.

10. Your Rights

Under UK GDPR you have the right to:

Request access to your personal information.
Request correction of inaccurate information.
Request deletion of your information where appropriate.
Restrict or object to certain processing.
Request a copy of your information in a portable format where applicable.
Withdraw consent where processing relies upon consent.

Requests can be made using the contact details above.

11. Cookies

Our website may use cookies to improve your browsing experience, analyse website traffic and help the website function correctly.

You can control cookies through your browser settings.

12. Third-Party Websites

Our website may contain links to other websites.

We are not responsible for the privacy practices of third-party websites and encourage you to read their privacy policies.

13. Changes to This Privacy Policy

This Privacy Policy may be updated from time to time.

The latest version will always be published on our website together with the effective date.

14. Complaints

If you are unhappy with how we handle your personal information, please contact us first so we can try to resolve your concerns.

You also have the right to complain to the Information Commissioner's Office (ICO), the UK's data protection regulator.